[ Description ]As part of a collaboration with director James F. Coton, I was entrusted with designing a conceptual lifestyle magazine for the new Porsche Macan 4S advertising campaign. The objective was to craft a visual narrative that captures the brand’s core values: adventure, exploration, and a spirit of ruggedness, while embracing a forward-thinking, avant-garde approach. This project was designed to resonate with bold, adventurous individuals who are passionate about travel and unique experiences, perfectly aligning with the dynamic and daring identity of the Porsche Macan.